Seller Action Plan
Everything you need... nothing you don’t… and lower fees to save you money!
With traditional high fee brokers, agents aren't always specific about what they do and sellers make assumptions. This can often result in misunderstandings and disappointment. I spell out exactly what your Action Plan includes, so you know precisely what to expect.
I focus on the marketing techniques that are proven to attract the largest percentage of buyers. My technology-based marketing plan is extremely effective and cost-efficient, allowing me to pass the savings on to you!
Your Action Plan features advanced marketing techniques that give your property maximum exposure and provide buyers with the most information about your property. You would be hard pressed to find many brokers providing all of these benefits, even for a higher fee!
With traditional high fee brokers, agents aren't always specific about what they do and sellers make assumptions. This can often result in misunderstandings and disappointment. I spell out exactly what your Action Plan includes, so you know precisely what to expect.
I focus on the marketing techniques that are proven to attract the largest percentage of buyers. My technology-based marketing plan is extremely effective and cost-efficient, allowing me to pass the savings on to you!
Your Action Plan features advanced marketing techniques that give your property maximum exposure and provide buyers with the most information about your property. You would be hard pressed to find many brokers providing all of these benefits, even for a higher fee!
Here's what the plan includes:
• Comparative Market Analysis (CMA) — I will prepare a custom researched CMA for you which indicates sales prices, features, and days on market of comparable homes in your neighborhood, which have recently sold, are currently for sale, or have expired unsold. Reviewing this data will assist you in pricing your home to sell for the highest price, within your time frame.
• Staging Advice — I will prepare a custom list of things you can do to help your property show at its best to prospective buyers.
• High-Quality Photography — I use a wide-angle lens and High Dynamic Range (HDR) photography to showcase your property with bright, beautiful, sharp, captivating photographs. High-quality photography is the #1 thing buyers want to see in property listings!
• Listing on REALTOR.com — Your property will be list on REALTOR.com, the Internet's #1 real estate web site. Visitors to REALTOR.com stay longer and come back more than on other comparable web sites.
• Listing on Zillow — Your property will be listed on Zillow.com, one of the Internet's three most visited real estate web sites.
• Listing on Trulia — Your property will be listed on Trulia.com, another of the Internet's three most visited real estate web sites.
• Listing on Other Brokers' Web Sites — Your property will show up in buyers' search results on other brokers’ websites that are members of the local Multiple Listing Service (MLS) and feature shared searchable listings.
• Social Media — Your property will be displayed on popular social media web sites like Facebook.
• Single Property Web Page — Your property will have its own single property web page, which will detect whether they are viewing it on a computer or mobile device, and automatically adjust and optimize the format to fit their viewing screen. Your personalized web page will contain multiple photos, a detailed description of your property, and a link to your Matterport virtual tour to entice buyers to call for an appointment to view your property in person. And since we're not just selling your property — we're selling the entire community — your property's web page will also contain links to local area information.
• Matterport 3D Virtual Tour — The next best thing to being there. If a picture is worth a thousand words, then a Matterport virtual tour is worth a million! Matterport is the state-of-the-art in virtual tours and will allow buyers to “walk through” and explore your property at their own pace, room by room, in any order they choose, looking in any direction at any time, even straight up and down, and all from the comfort of their couch. It’s like a 24/7 open house and a great way to pre-qualify buyers. Safer than public open houses and no more wasted time being inconvenienced by showings with uninterested buyers. When they schedule an in-person showing of your property after viewing your Matterport virtual tour, you’ll know you have a truly interested prospective buyer.
• Floor Plan — One of the things buyers want to see the most. A beautiful digital floor plan and 3D "doll house" is generated along with your Matterport virtual tour. Online floor plans are also another great way to prequalify prospective buyers so you are not inconvenienced unnecessarily.
• Attractive, High-Visibility Yard Sign — Our signs were thoughtfully designed, using high-contrast colors, to be as readable and eye-catching as possible. I use a post and beam design with a hanging sign to provide the most attractive option for your front yard.
• Property e-Brochure — A custom, full-color electronic brochure featuring photos of your property and its best selling points, which buyers can download to their computer or mobile devices.
• Multiple Listing Service (MLS) — This is a shared local database of properties where REALTORS list properties for sale, and search for properties available to purchase. We fully cooperate with all the other real estate brokerages in the area, so when you list your property for sale with me, you will not only save money, but will still have thousands of REALTORS who can find and help sell your property.
• Reverse Prospecting — The best way to find a buyer for your property is to target the buyers who have already said they are looking for a property like yours! Our local MLS will show me a list of agents who have searches saved for their buyers where the search criteria matches your property. I will contact those agents to encourage them to schedule a private showing for their buyers.
• Lock Box — We will provide an electronic lock box to make it easier and more convenient for other REALTORS to show your property. Our lock boxes utilize the latest technology. Only authorized real estate professionals can open the lock boxes, and each and every opening is documented and recorded both in the lock box, and in a secure online database.
• Agent Feedback — I request feedback from buyers agents following all showings by sending out a brief online survey. If the agent returns the survey, you will receive their response via email.
• Scheduling of Showings — Whenever possible, we’ll schedule showings at a time most convenient for you. However, keep in mind, generally the easier you make it for buyers to view your property, the sooner it will likely sell.
• Weekly Updates — You will receive weekly reports indicating the exact amount of web traffic and views your property has received on REALTOR.com.
• Expert Guidance — I’ll be right at your side throughout the entire process.
• Paperwork — I will explain, and assist you in completing, the myriad of forms and contracts involved in a real estate transaction, and patiently answer any questions you may have.
• Negotiations — I will represent you, and handle all negotiations with the purchaser or the purchaser’s agent, to obtain the highest possible price for you on the best terms.
• Coordination — I will coordinate all inspections and the appraisal for your buyer.
• Financing — I will keep you abreast of the status of the purchaser’s loan approval, when applicable.
• Settlement/Closing — I will review the title company’s settlement statement for any possible errors and attend your closing with you.
If you're ready, let me help you sell your property. I focus on the marketing techniques that are proven to attract the largest percentage of buyers. My technology-based marketing plan is extremely effective and cost-efficient. You can save thousands of dollars over a traditional 6% brokerage! Why wait any longer? Contact me now!
If you're not quite ready to place your property on the market, but would like to stay current with what's happening in our local real estate market, subscribe to my Market Report. My market reports feature: Just Listed, New Construction, Foreclosures, Recently SOLD and the latest Sales Data, plus my insights on the market, and more! You will always have the latest market information at your fingertips to make the best decisions possible. Don't worry, I value your privacy, so if you ever change your mind, you can unsubscribe with one click!
• Staging Advice — I will prepare a custom list of things you can do to help your property show at its best to prospective buyers.
• High-Quality Photography — I use a wide-angle lens and High Dynamic Range (HDR) photography to showcase your property with bright, beautiful, sharp, captivating photographs. High-quality photography is the #1 thing buyers want to see in property listings!
• Listing on REALTOR.com — Your property will be list on REALTOR.com, the Internet's #1 real estate web site. Visitors to REALTOR.com stay longer and come back more than on other comparable web sites.
• Listing on Zillow — Your property will be listed on Zillow.com, one of the Internet's three most visited real estate web sites.
• Listing on Trulia — Your property will be listed on Trulia.com, another of the Internet's three most visited real estate web sites.
• Listing on Other Brokers' Web Sites — Your property will show up in buyers' search results on other brokers’ websites that are members of the local Multiple Listing Service (MLS) and feature shared searchable listings.
• Social Media — Your property will be displayed on popular social media web sites like Facebook.
• Single Property Web Page — Your property will have its own single property web page, which will detect whether they are viewing it on a computer or mobile device, and automatically adjust and optimize the format to fit their viewing screen. Your personalized web page will contain multiple photos, a detailed description of your property, and a link to your Matterport virtual tour to entice buyers to call for an appointment to view your property in person. And since we're not just selling your property — we're selling the entire community — your property's web page will also contain links to local area information.
• Matterport 3D Virtual Tour — The next best thing to being there. If a picture is worth a thousand words, then a Matterport virtual tour is worth a million! Matterport is the state-of-the-art in virtual tours and will allow buyers to “walk through” and explore your property at their own pace, room by room, in any order they choose, looking in any direction at any time, even straight up and down, and all from the comfort of their couch. It’s like a 24/7 open house and a great way to pre-qualify buyers. Safer than public open houses and no more wasted time being inconvenienced by showings with uninterested buyers. When they schedule an in-person showing of your property after viewing your Matterport virtual tour, you’ll know you have a truly interested prospective buyer.
• Floor Plan — One of the things buyers want to see the most. A beautiful digital floor plan and 3D "doll house" is generated along with your Matterport virtual tour. Online floor plans are also another great way to prequalify prospective buyers so you are not inconvenienced unnecessarily.
• Attractive, High-Visibility Yard Sign — Our signs were thoughtfully designed, using high-contrast colors, to be as readable and eye-catching as possible. I use a post and beam design with a hanging sign to provide the most attractive option for your front yard.
• Property e-Brochure — A custom, full-color electronic brochure featuring photos of your property and its best selling points, which buyers can download to their computer or mobile devices.
• Multiple Listing Service (MLS) — This is a shared local database of properties where REALTORS list properties for sale, and search for properties available to purchase. We fully cooperate with all the other real estate brokerages in the area, so when you list your property for sale with me, you will not only save money, but will still have thousands of REALTORS who can find and help sell your property.
• Reverse Prospecting — The best way to find a buyer for your property is to target the buyers who have already said they are looking for a property like yours! Our local MLS will show me a list of agents who have searches saved for their buyers where the search criteria matches your property. I will contact those agents to encourage them to schedule a private showing for their buyers.
• Lock Box — We will provide an electronic lock box to make it easier and more convenient for other REALTORS to show your property. Our lock boxes utilize the latest technology. Only authorized real estate professionals can open the lock boxes, and each and every opening is documented and recorded both in the lock box, and in a secure online database.
• Agent Feedback — I request feedback from buyers agents following all showings by sending out a brief online survey. If the agent returns the survey, you will receive their response via email.
• Scheduling of Showings — Whenever possible, we’ll schedule showings at a time most convenient for you. However, keep in mind, generally the easier you make it for buyers to view your property, the sooner it will likely sell.
• Weekly Updates — You will receive weekly reports indicating the exact amount of web traffic and views your property has received on REALTOR.com.
• Expert Guidance — I’ll be right at your side throughout the entire process.
• Paperwork — I will explain, and assist you in completing, the myriad of forms and contracts involved in a real estate transaction, and patiently answer any questions you may have.
• Negotiations — I will represent you, and handle all negotiations with the purchaser or the purchaser’s agent, to obtain the highest possible price for you on the best terms.
• Coordination — I will coordinate all inspections and the appraisal for your buyer.
• Financing — I will keep you abreast of the status of the purchaser’s loan approval, when applicable.
• Settlement/Closing — I will review the title company’s settlement statement for any possible errors and attend your closing with you.
If you're ready, let me help you sell your property. I focus on the marketing techniques that are proven to attract the largest percentage of buyers. My technology-based marketing plan is extremely effective and cost-efficient. You can save thousands of dollars over a traditional 6% brokerage! Why wait any longer? Contact me now!
If you're not quite ready to place your property on the market, but would like to stay current with what's happening in our local real estate market, subscribe to my Market Report. My market reports feature: Just Listed, New Construction, Foreclosures, Recently SOLD and the latest Sales Data, plus my insights on the market, and more! You will always have the latest market information at your fingertips to make the best decisions possible. Don't worry, I value your privacy, so if you ever change your mind, you can unsubscribe with one click!
